Peter Victor Jones

Peter Victor Jones

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About Peter Victor Jones

Peter Victor Jones is a UK entrepreneur who has worked in SEO since 2008 and now focuses on AI lead generation. Known as the King of Local Lead Generation, he has built organic SEO and Google Ads systems that generate more than 20,000 leads a year for UK service businesses. Peter is co-director of ADI Leak Solutions and co-founder of Maptimal, and he works across local SEO, Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO). His book, Echo: How Brands Get Mentioned, Recommended, and Cited by AI, looks at how AI platforms decide which businesses to talk about. On the Online Reputation Management Podcast, Peter explains why reputation now extends to what ChatGPT, Perplexity and Google AI Overviews say about a brand, and how businesses can shape those answers before a competitor or a bad review does.

Episodes with Peter Victor Jones

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